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CASE STUDIES

Building Brands Driven by Core Messaging

We’re the Good Guys.

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After designing Harty Mechanical’s logo, brand identity, messaging, and office interior, the goal was simple—but powerful: bring their promise to life in a way customers and employees could feel the moment they interacted with the company.

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Harty’s brand is built on a clear belief—that doing the right thing still matters. In an industry where speed and shortcuts can too easily replace care and craftsmanship, Harty chose a different path. One grounded in integrity, accountability, and an honest question asked at every turn: Is this our honest-to-goodness best?

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The result is a brand that customers can believe in and employees can stand behind—because at Harty Mechanical, integrity isn’t a marketing angle.

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It’s who they are.

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matt@schnelldesigns.com  |   259 Jandel Ave NE, Hanover, MN 55341

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Schnell Designs is a Minneapolis website design company providing branding, logo design, web design, photography, video, and corporate interior design services throughout Minnesota and the Twin Cities.

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